Travel agencies set their sights on the senior tourist

Travel agencies set their sights on the senior tourist

The travel agency have put the focus on senior tourism, something that could shake the offer of Imserso trips. Up to 450 companies have decided to join to market trips aimed at people over 50 years of age in the Valencian Community, Castilla y León and Castilla-La Mancha.

We do not want to compete with the Imserso trips, we simply know of the great potential that people over 55 have, especially in the world of travel due to their economic capacity. Our services are different, we prefer quality over quantity and that is why we offer fewer places”, he explains to 65YMORE Fernando Moreno, head of ViajaPlus, the platform in charge of managing these trips.

In this way, customers will be able to choose between more than 60 departures, with more than 2,400 places for sale for this season. Among the destinations offered are Galicia, Cádiz, Extremadura, Cantabria, the Basque Country or Malaga. As well as Madeira, Porto, Croatia, Turkey, Egypt, Israel, Poland, Central Europe, Uzbekistan, Baltics, or Morocco.

The list does not end here, and the agencies also organize visits to India, Nepal, Bali, Vietnam and Cambodia, Japan, Thailand, Costa Rica, Canada, Peru, Uganda, Kenya, Tanzania and a river cruise on the Rhine.

trips include full board and a tour guide

trips include full board and a tour guide from the beginning of the trip that will explain the visits and excursions that are made. In addition, they will have travel and cancellation insurance: “We want people to know what they are going to spend on the trip, since tourists over 50 usually want to leave the trip closed before starting it,” Moreno tells us. .

Mapa Tours, Icárion, Newblue, Mapamundi, Cntravel, Politours 360 and Taiko are some of the companies that have joined this initiative that until May 15 offer a 5% discount in most of its destinations.


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