the weekend box office leaves important unknowns

the weekend box office leaves important unknowns

The more I write about the box office and immerse myself in its dance figures, its bumps and its unexpected successes, the more interesting it seems to me; especially when there are weekends with as much meat on the grill as the past, in which titles as juicy as ‘Sonic 2: The Movie’, ‘Fantastic Animals: Dumbledore’s Secrets’ or ‘The Northman’ were beaten in a duel with much more chicha than it may seem at first glance.

the american struggle

Despite the fact that number one in American theaters has gone to the hands of ‘The Bad Guys’ —which premiered in our lands with estimable numbers a few weeks ago— thanks to its 24 million dollars kneaded, all eyes have been on the revealing battle for second place, in which has ended up coming out victorious ‘Sonic 2’, with 15.2 million more than make a total of 145 after three weeks on the bill.

This puts ‘The Secrets of Dumbledore’ in a very compromising situation, which has dropped a heartbreaking 67% in its second weekend, adding 14 million that make it difficult for the new Wizarding World movie to break the 100 million barrier in the United States. A devastating figure that, despite the 213 million it has accumulated in international markets —making a total of 280 million—, jeopardizes pentalogy plans what was on the table.

And, of course, we can’t ignore the elephant in the room, because Robert Eggers’s ‘The Northman’, budgeted at 70 90 million dollars -there is a dance of official figures on the total cost- has debuted with a lukewarm 12 million at the box office that, surprisingly, have been received with some enthusiasm by the people of Focus Features, from where they have celebrated that “such a risky and daring feature film is penetrating among the public around the world”.

However, although Focus considers the film to be “an impressive artistic achievement and a victory for the company”, it is difficult not to notice the tremendous economic risk which implies giving such a large budget to a project as special —and marvelous, it must be said— like this one, directed by a filmmaker who tends to attract more people in the festival circuit than in commercial theaters.

The lukewarm Spanish box office


Within our borders, things have been much more hopeless, because, although ‘El hombre del norte’ has risen to number one last weekend, its collection has not exceeded one million euros, staying around 800,000which account for 19% of the total accumulated between Friday, Saturday and Sunday.

Behind her, still without specific figures, are ‘Fantastic Animals: Dumbledore’s Secrets’ -which should have fallen to approximately 0.6 million-, ‘Sonic 2’, ‘The Lost City’ and ‘The Bad Guys’; three titles that would move between 0.5 and 0.2 million euros. Let’s hope that the arrival of ‘X’, ‘Downton Abbey’ and ‘Alcarràs’ revitalizes the matter a bit…


Please enter your comment!
Please enter your name here