Entrepreneurs from Mendoza assured that Chilean shopping tourism collapsed

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Entrepreneurs from Mendoza assured that Chilean shopping tourism collapsed

We are waiting for some promotional campaigns for Chileans to come to Mendoza. For now we know that the only specific attraction they have here is the price of gasoline, food and partly lodgingbut we need something more concrete for more days to come and not just for a weekend“, Edmundo Day, vice president of the Mendoza Gastronomic and Allied Hotel Business Association (AEHGA), explained to Diario UNO.

He added that “the Chilean tourist is not one to come for excursions, but to do shopping tourism. We spoke with merchants, and in the hotels they also asked how they saw Mendoza and indicated that the clothing item is very expensive, low quality and little variety.”

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The Chileans who arrived in Mendoza did the usual shopping tourism.

Day said: “The issue of wine does not attract much attention because they have their offer there, so for the Chilean market we are going to have to look for some more attractions. We did not see them for a long time and we are going to have to rediscover the interests of that publicmore than now we are going to have the international passage open with them”.

Mendoza tourism seeks to attract Brazilians

Despite this problem that they discovered with the Chileans, both Edmundo Day and Arturo González, president of the Chamber of Tourism of the province, The eyes are pointed towards Brazilian tourism, since from next June 11 the Gol airline will once again connect Mendoza with Brazil with three weekly frequencies.

It is very important for us to recover that public“Said Day and recalled that before the pandemic there was a very good flow of Brazilians. “For them, food and wine is something very attractive and They have good purchasing power. Wine tourism is newer for them than for Chileans“.

He added that the Tourism Entity of Mendoza will carry out a “destination mission” in Panama “not so much for that public, but rather it is used as a flight distribution center and there we have to attract audiences from the United States, Canada, Mexico, and other places in Central Americaand thus recover foreign visitors, which for now has not exceeded 5%, but with this bi-monetary economy that we have, we are at a good price,” said Day.

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Mendoza businessmen want to recover foreign tourism as it was before the pandemic.

Mendoza businessmen want to recover foreign tourism as it was before the pandemic.

National tourism continues

The vice president of AEHGA expressed that although Mendoza has already entered the low season, For now, a good and reasonable level of reserves is maintained for the timesince there is still a remnant of what was the Previaje 2 program.

“The country’s policy is that the national public continues to know Argentina,” he said, adding that for the next few weeks the province has 50% occupancy for 4 and 5 star hotels and above 60% on weekends in Potrerillos and the Uco Valley.

But he said that, due to the high inflation in the country, corporate tourism, congresses, retirees’ trips and those who came during the week to work, have not yet been reactivated.

The other problem they find is that there is little availability of domestic flights, and around 60% of the frequencies that existed before the coronavirus.

For his part, Arturo González, president of the Mendoza Chamber of Tourism, explained that each sector tries to have different commercial policies to attract passengers. One of these measures is maintain until June 30 the value of excursions and hotel rates“but the flights are not 100%. Latam and Norwegian left, and the monopoly of Aerolineas Argentinas and a weekly flight of Jet Smart remained.”

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Hotel occupancy is maintained throughout the province during the weekends, but they want visitors to arrive during the week as well.

Hotel occupancy is maintained throughout the province during the weekends, but they want visitors to arrive during the week as well.

Governor Rodolfo Suarez asks Aerolineas for more frequencies, and we from the private sector also made several arrangements“González said.

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The two referents of tourism in Mendoza indicated that the national program will be for the second low season, between the months of August and Decemberbut there is still nothing defined or official.

“The hotels that remained open during the pandemic took credit and took on debt to maintain staff and pay fixed expenses, but with 4 or 5 good months it is not enough to recover”said Day, who expects the flow of tourists to continue in the coming months.

Winter holidays 2022

Arturo González announced that There are already consultations for the winter holidays in July: “They are all national consultations. From Córdoba, province of Buenos Aires, Capital Federal, Santa Fe, for an average of 5 nights”.

But for those who come to Mendoza during the low season, González explained that visitors can tour wineriesboth for tastings and for lunches, go to the mountains and do the Cacheuta, Potrerillos and Uspallata circuit, where there are cabins and small hotels to stay. Also visit San Rafael and Malargüe where there are several alternatives. Or do adventure tourism in the Mendoza River, where rafting, canopy, mountain biking is done, or in Villavicencio the playground that opened recently.

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Mendoza has a wide range of activities.  Excursions will keep their values ​​until June 30.

Mendoza has a wide range of activities. Excursions will keep their values ​​until June 30.

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